You were born to coach.
You've done the work and gotten trained as a coach.
You believe in yourself and your unique gifts as a coach.
You're motivated & committed to growing your coaching business into a well paying career, not a hobby.
- Trusting your dream feels scary
- Getting individual clients has been hard
- You're overwhelmed with all the advice on how to get started
- Your bank account is empty and your optimism is fading
It's easy to be busy. But how do you know you're doing the right things???
What you need, right now, is a strategy that feels authentic to grow your business and get over the learning curve of setting up for success. Not 20 different ideas, just one fail-proof strategy to get you started.
I'm Lisa Honold, founder of Celebrate You® Academy, and I know that feeling...
I used to worry about how I'd find my next client. Forget about "my ideal client", I was desperate for anyone. The business side of coaching felt hard and "salesy". Inauthentic. Icky.
One day my business coach challenged me: "What would you be left doing if you dumped all your activities that felt inauthentic?"
What?!?! No more hours of monkeying with mailchimp? (haha) No more mingling at impersonal awkward mixers hoping to find a client?
Ahhh, A fresh breeze of air. That was the turning point. No more trying to build my business someone else's way. Permission to do it my way, using my unique genius and skills. I'm a CPA who designs kick-ass business plans and I'm a life coach who brings fresh ideas, accountability and humor to our time together.
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Here's the Secret in the Coaching Business
Over and over, I've watched new coaches start their business and get frustrated by how hard they're working to get clients. All they want to do is coach!
That is the employee mindset and the sooner you dump that mindset, the better. It's only going to make you crazy!
If you want someone else to get your clients for you, you need to find a job working for someone else. When you're a newly self-employed business owner, you're wearing all the hats, including sales and marketing. It IS your job to connect with potential clients and file your business license tax and create the sales pages you need. Probably all in the same hour.
Your number one job in any business is to TREAT YOUR BUSINESS LIKE A BUSINESS.
What does a "real business" do?
- They have a business plan and execute the strategy
- They know what they're good at
- They've studied what their customers need
- They create offers that match what they're good at with what their customers need
- They have systems in place to support what they do
- They have SMART goals and track their goals against the actual numbers
What's YOUR Fail-Proof Business Plan?
Are you starting to sense there are some holes in your business plan? Some things you put off til later that should be addressed now?
If you're having a hard time checking the boxes that a "real business" does, I've got your back. Take these 5 steps, slow and steady, and you'll have a solid plan within two weeks.
Step 1: The Business Basics
Let's get a baseline on your business foundation. Download the Business Assessment to get started.
Step 2: Design an Effortless & Easy to Implement Business Plan
When you've completed your Business Assessment, send it to me at firstname.lastname@example.org and schedule your free 30 minute Business Strategy session. We'll focus on YOUR business and the next easy steps to take.
Step 3: Is a Signature Group Coaching Program Right for You?
There are different strategies I suggest to coaches interested in growing their businesses, based on personality, skills and desires. Leading a group program is one strategy that's effective for many introverts AND extroverts.
Step 4: Explore the Possibilities in Group Coaching
Here's your chance to learn more about group coaching and how you can use it to increase your business visibility and income.
Step 5: Do You Want to Join My Celebrate You® Team?
What are you waiting for?
Every day that you wait is another day lost. Another day you're not doing what your heart has called you to do. With each day passing, you're less likely to be brave and take action. I've watched this before--enthusiasm fades to reality, then embarrassment and your confidence is gone.
What's the worst that could happen if you just started starting?
You could set the timer for 15 minutes and open the Assessment...
It's OK to be a beginner. It's OK to have nothing to assess yet. It's OK to not be sure you have anything to say to the world. We've all been there.