You were born to coach.

You've done the work and gotten trained as a coach.

You believe in yourself and your unique gifts as a coach.

You're motivated & committed to growing your coaching business into a well paying career, not a hobby. 

And yet...

  • Trusting your dream feels scary

  • Getting individual clients has been hard

  • You're overwhelmed with all the advice on how to get started

  • Your bank account is empty and your optimism is fading

It's easy to be busy. But how do you know  you're doing the right things???

What you need, right now, is a strategy that feels authentic to grow your business and get over the learning curve of setting up for success. Not 20 different ideas, just one fail-proof strategy to get you started.

Lisa Honold, Celebrate You Academy

Lisa Honold, Celebrate You Academy


I'm Lisa Honold, founder of Celebrate You® Academy, and I know that feeling...

I used to worry about how I'd find my next client. Forget about "my ideal client", I was desperate for anyone. The business side of coaching felt hard and "salesy". Inauthentic. Icky.

One day my business coach challenged me: "What would you be left doing if you  dumped all your activities that felt inauthentic?"

What?!?! No more hours of monkeying with mailchimp? (haha) No more mingling at impersonal awkward mixers hoping to find a client?

Ahhh, A fresh breeze of air. That was the turning point. No more trying to build my business someone else's way. Permission to do it my way, using my unique genius and skills. I'm a CPA who designs kick-ass business plans and I'm a life coach who brings fresh ideas, accountability and humor to our time together.

Now I lead Celebrate You® programs and I train coaches all over the world to create vibrant businesses, become Celebrate You® Facilitators and/or design their own amazing Signature Programs. 

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Here's the Secret in the Coaching Business

Over and over, I've watched new coaches start their business and get frustrated by how hard they're working to get clients. All they want to do is coach!

That is the employee mindset and the sooner you dump that mindset, the better. It's only going to make you crazy!

If you want someone else to get your clients for you, you need to find a job working for someone else. When you're a newly self-employed business owner, you're wearing all the hats, including sales and marketing. It IS your job to connect with potential clients and file your business license tax and create the sales pages you need. Probably all in the same hour.

Your number one job in any business is to TREAT YOUR BUSINESS LIKE A BUSINESS. 

What does a "real business" do?

  • They have a business plan and execute the strategy

  • They know what they're good at

  • They've studied what their customers need

  • They create offers that match what they're good at with what their customers need

  • They have systems in place to support what they do

  • They have SMART goals and track their goals against the actual numbers

What's YOUR Fail-Proof Business Plan?

Are you starting to sense there are some holes in your business plan? Some things you put off til later that should be addressed now?

If you're having a hard time checking the boxes that a "real business" does, I’ve got your back.


The easiest way to accelerate your business growth will include Business Strategy, Mindset Shifts and a Rock-Solid Community of Self-Employed Professionals cheering you on!

What are you waiting for?

Every day that you wait is another day lost. Another day you're not doing what your heart has called you to do. With each day passing, you're less likely to be brave and take action. I've watched this before--enthusiasm fades to reality, then embarrassment and your confidence is gone. 

What's the worst that could happen if you just started starting?

You could channel 20 seconds of bravery and schedule a free call with me, no obligations...

It's OK to be a beginner. It's OK to have nothing that feels “worth” sharing. It's OK to not be sure you have anything to say to the world. We've all been there.

Your work is needed in the world! I invite you to start today.